Where story meets strategy, and good design becomes your greatest business tool. We’re here to help you shine and scale with intention.
We live and breathe creative. It's what we think about in the shower, on a walk, mid-latte. We specialize in taking a brand and shaping it into something magnetic.
The philosophy
STRATEGY FIRST. ALWAYS.
Pretty is great, but strategy converts. Every decision we make is backed by research, and your big-picture business goals (all while still being drop-dead gorgeous)
WE TREAT IT LIKE OUR OWN
You’re not just another project. We genuinely care—your goals become ours, and we show up with the same heart, hustle, and intention as you do.
WE BECOME YOUR CREATIVE PARTNER
You’re not just hiring a designer—you’re gaining someone who’s in your corner, asking the hard questions, refining your positioning, and making sure your brand feels right and sells well.
Behind the studio
Designer, founder, and lover of all things creative—especially when it’s paired with a coffee in hand and a lake view. With a background in architecture and design, Jaime brings a thoughtful, elevated approach to every project and detail. She’s mastered a laidback luxury style that’s minimal, intentional, and carefully refined down to the last detail. When she’s not working with passionate founders, you’ll find her hanging with her rescue pup Archie or soaking up one of Canada’s (rare but glorious) summer days—the kind of day that sparked our name.
Frequently asked questions
All your Q’s, all our A’s
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We’re so excited to help you bring your vision to life! The first step is simple—fill out the contact form here. Once submitted, you’ll receive an email with a link to schedule a call. We’ll chat about your project, goals, and how we can best support your brands journey.
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While it might seem like the easiest option—a logo alone isn’t a brand. We want to set you up for long-term success, and that means creating a full brand identity that helps you stand out, stay consistent, and build customer loyalty. If you’re a new business and budget is a concern, ask about our brand intensive service—it’s designed for brands that need a solid foundation without the full investment of a custom brand package.
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We design on Squarespace and Shopify—both platforms that offer a perfect blend of aesthetics and functionality. We prefer these because they allow clients to make minor adjustments on their own, without the need to pay for professional updates.
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Printing costs for any physical collateral (but we’ll provide print-ready files).
Ongoing website maintenance—we’ll make sure you’re set up for success, but long-term site updates aren’t included.
Font licenses—we’ll recommend fonts that align with your brand, but any paid licenses will be purchased separately.
Paid stock imagery—if your project requires premium stock images, we’ll help source them, but the licensing costs aren’t included.
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Yes, we offer flexible payment options! You can either pay in full or break the payment into two or three equal instalments. Let us know what works best for you.
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Every project is unique, so the timeline can vary. Typically, a full rebrand takes between 6 to 8 weeks from our initial discovery call to your launch date.
We’ll work with you to establish a detailed timeline, so you know exactly what to expect. Quick feedback and clear communication will keep everything running smoothly! If you need a faster turnaround, let’s chat—we’re all about finding solutions that work for you.
If you’re looking for a quicker turnout, more budget friendly option, ask us about our brand intensives. -
Our Brand/Web Intensives offer the same strategic backing as a full scope brand project but with a speedy timeline and lower cost. We kick off Monday morning and by Friday at 5pm, you’re officially launched. Its quick, it’s efficient, and by the end of the week, your brand or website is ready to make its mark.
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Yes! We’re always excited to take on new projects. We book on a first come, first served basis, so once your deposit is received, we’ll secure your spot on the calendar.
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Absolutely! We believe in creating impactful design for every brand. We recommend checking out our Intensives. These packages are designed to meet a variety of needs and offer an efficient way to elevate your brand without stretching your budget.
More questions? Reach out—we’d love to chat.