We’re glad you’re here!
You already know that design matters—you're here because you're ready to do it right. We partner with beauty, lifestyle, fashion, wellness, and service brands to build bold, strategic identities that actually move the needle.
We keep things simple: Strategy, Design, and Collaboration.
First up, strategy—because pretty is nice, but pretty with purpose is even better. We dig into what makes your brand different and how to make it shine. Then comes design, where all that strategy turns into a brand and website that looks amazing and actually works for your business.
And through it all? Collaboration. We’re in this together. No disappearing acts, no handing things off and hoping for the best—just real conversations, shared ideas, and a process that feels as good as the final result.
The goal: a brand you can’t wait to show off and a website that works as hard as you do.
How We Roll
One-size-fits-all? We don’t know her. Every service we offer is rooted in strategy and designed to help your brand stand out, connect, and convert. Whether you’re starting fresh or ready for a major glow-up, we’ve got you covered.
The Services
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Your brand is more than a logo—it’s how people feel when they interact with you. That feeling starts with strategy. We dig deep to understand what sets you apart, then shape your brand to reflect your vision, values, and voice. Whether you’re launching something new or evolving what already exists, we’ll craft a brand that not only looks stunning, but also connects deeply with the people you want to reach—and makes them remember you.
Tight timeline? Smaller budget? Our Brand Intensives deliver high-impact strategy and design—without cutting corners.
Learn more about our brand intensive
Capabilities
Brand Identity
Brand Strategy
Brand Positioning
Naming
Icon & Brand Marks
Illustrations
Submark variations
Color Palette
Typography
Mockups
Social Media Graphics
Packaging
Brand Guidelines -
Your website should do more than exist—it should work for you. We design custom sites that are equal parts beautiful and strategic, built to guide your audience, showcase your value, and convert visitors into loyal clients. Whether you’re growing out of a past version of your brand or simply need a site that feels more you, we’ll help you launch a high-performing online home you’re proud to share—and that grows with you.
Tight timeline? Smaller budget? Our Website Intensives deliver high-impact strategy and design—without cutting corners.
Capabilities
Custom website design
Mobile optimization
E-commerce integration
Landing page design
Wireframing & strategy
SEO optimization
Typography & styling
Content placement
Blog & portfolio setup
Booking & scheduling
Membership platforms
Post-launch support -
We take your brand beyond the basics—into packaging, social media, digital touchpoints, and more. With an eye for detail and a sharp sense of what works, we create supporting assets that feel elevated, cohesive, and made to be remembered. Think packaging that begs to be kept, social that actually feels on-brand, and creative direction that ensures every moment of your brand is telling the right story.
Capabilities
Stationery
Business cards
Packaging
Merchandise
Print collateral
Event materials
Presentation design
Branded templates
Marketing assets
Client experience pieces -
You have the space. Now let’s bring your brand inside. Having a physical space is just the beginning. We’re uniquely qualified to translate your brand into a cohesive, immersive environment—through everything from layouts and signage to experiential design.
We have a licensed interior designer (who also holds a Master of Architecture) on our team—so your space is in thoughtful, capable hands.
Capabilities
Retail space design
Commercial interior design
Floor plans (CAD) and layouts
3D renderings
Branded interiors & exteriors
Signage and wayfinding
Window displays
In-store graphics
Trade show displays
Experiential design
The Creative
Designer, founder, and lover of all things creative—especially when there’s a coffee in hand and a lake view in sight. With a background in architecture and design, Jaime brings a thoughtful, elevated lens to every project. She’s mastered a laidback luxury style that feels minimal, intentional, and refined down to the last detail.
When she’s not collaborating with passionate founders, you’ll find her hanging with her rescue pup Archie or soaking up one of Canada’s (rare but glorious) summer days. The kind of day that sparked our name.
The Process
“Pretty is great, but strategy converts. Every decision we make is backed by research, and your big-picture business goals (all while still being drop-dead gorgeous)”
“You’re not just hiring a designer—you’re gaining someone who’s in your corner, asking the hard questions, refining your positioning, and making sure your brand feels right and sells well.”
“You’re not just another project. We genuinely care—your goals become ours, and we show up with the same heart, hustle, and intention as you do.”
Behind the studio
Designer, founder, and lover of all things creative—especially when it’s paired with a coffee in hand and a lake view. With a background in architecture and design, Jaime brings a thoughtful, elevated approach to every project and detail. She’s mastered a laidback luxury style that’s minimal, intentional, and carefully refined down to the last detail. When she’s not working with passionate founders, you’ll find her hanging with her rescue pup Archie or soaking up one of Canada’s (rare but glorious) summer days—the kind of day that sparked our name.
Frequently asked questions
All your Q’s, all our A’s
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We’re so excited to help you bring your vision to life! The first step is simple—fill out the contact form here. Once submitted, you’ll receive an email with a link to schedule a call. We’ll chat about your project, goals, and how we can best support your brands journey.
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While it might seem like the easiest option—a logo alone isn’t a brand. We want to set you up for long-term success, and that means creating a full brand identity that helps you stand out, stay consistent, and build customer loyalty. If you’re a new business and budget is a concern, ask about our brand intensive service—it’s designed for brands that need a solid foundation without the full investment of a custom brand package.
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We design on Squarespace and Shopify—both platforms that offer a perfect blend of aesthetics and functionality. We prefer these because they allow clients to make minor adjustments on their own, without the need to pay for professional updates.
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Printing costs for any physical collateral (but we’ll provide print-ready files).
Ongoing website maintenance—we’ll make sure you’re set up for success, but long-term site updates aren’t included.
Font licenses—we’ll recommend fonts that align with your brand, but any paid licenses will be purchased separately.
Paid stock imagery—if your project requires premium stock images, we’ll help source them, but the licensing costs aren’t included.
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You bet. We get it—big moves need breathing room. Payment plans are flexible based on your timeline and investment.
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Every project is unique, so the timeline can vary. Typically, a full rebrand takes between 6 to 8 weeks from our initial discovery call to your launch date.
We’ll work with you to establish a detailed timeline, so you know exactly what to expect. Quick feedback and clear communication will keep everything running smoothly! If you need a faster turnaround, let’s chat—we’re all about finding solutions that work for you.
If you’re looking for a quicker turnout, more budget friendly option, ask us about our brand intensives. -
Yes! We’re always excited to take on new projects. We book on a first come, first served basis, so once your deposit is received, we’ll secure your spot on the calendar.
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Absolutely! We believe in creating impactful design for every brand. We recommend checking out our Intensives. These packages are designed to meet a variety of needs and offer an efficient way to elevate your brand without stretching your budget.
More questions? Reach out—we’d love to chat.
