Fonda, a hair studio that embodies nostalgia and laid-back luxury. Our goal was to capture the essence of Fonda's tight knit team and luxurious yet relaxed atmosphere and translate it into a cohesive brand identity that resonates with their clientele. From the logo design to the packaging of their exclusive product line and the creation of distinctive signage, every element was meticulously crafted to evoke a sense of timeless elegance intertwined with a relaxed vibe.