LPR Consulting

LPR needed a brand that matched its bold yet grounded energy—one that felt modern, friendly, and trustworthy. We brought this to life through confident typography, clean layout systems, and a deep, refined blue that speaks volumes. It appeals to the high-level professionals Lindsay works with, evoking trust and clarity, while also supporting her approachable, no-fluff brand ethos. The result is a brand presence that’s both elevated and inviting—just like the PR experience she offers.

OUR INVOLVEMENT

Brand identity
Web design
Creative direction
Brand collateral

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Person holding a smartphone displaying a webpage about PR consulting services, seated at a round wooden table.
Two light gray cardboard boxes stacked, with sealing tabs and string, against a black background
Black and white photo of a laughing woman in a suit sitting on a high stool, talking on a mobile phone. Large overlay text reading 'YOUR FRACTIONAL PR PARTNER'.
A digital graphic design layout featuring three sections with text and images about PR services. The left section introduces a PR partner, the middle shows a hand holding a purple smartphone, and the right contains a quote and a photo of a woman with descriptions of her expertise.
A white note with handwritten text that reads, 'thank you for trusting me Lindsay,' attached with a round, grey pill labeled 'LPR.'
A clear acrylic chair with a brochure titled 'PRA' and 'ICON SLUT' on it, placed on a polished concrete floor.
Two pages of brand guidelines: the first page lists brand personality traits including honest, friendly, bold, and tailored; the second page shows the color palette with sample colors and their details, including blue opal, white, arctic blueberry, and black.
A woman with long hair smiling and talking on a cell phone, wearing a black blazer, a watch, and jewelry, in black and white.
Black and white photo of a woman smiling and looking at her phone, wearing a watch and jewelry.
Two business cards for LPR Consulting, featuring a minimalist design with black text on a light background. The left card includes contact information and the right card displays the logo 'LPR' and slogan 'Your fractional PR partner.'
Part of a woman wearing black heels, black pants, a black wristwatch, and a ring, standing in front of a gray background. Overlaid on the image is a screenshot of a light blue contact form webpage with a photograph of a smiling woman holding a phone, and the text "T INT TOUCH GET IN T" partially visible.