Person carrying a white tote bag with black lettering that says "The SWEAT COLLECTIVE" in an urban street setting.

The Sweat Collective

PROJECT OVERVIEW

We had the privilege of collaborating with The Sweat Collective, a yoga studio dedicated to body empowerment and self-connection. Our role involved a comprehensive rebrand and the creation of a retail concept. We translated their essence into a minimal, feminine brand identity, aligning perfectly with their mission.

OUR INVOLVEMENT

Brand Identity, Creative Direction, Merchandise Design

Four women in activewear having a conversation and smiling indoors with a potted plant and large window in the background.
An empty white background.
Three mobile app screens for TheSWEAT COLLECTIVE over a background of a person's arm and shoulder.
A woman practicing yoga or meditation, sitting cross-legged on a woven cushion with arms raised overhead, eyes closed, in front of a white brick wall with a glowing sign that reads 'The SWeat Collective.'
A group of women practicing yoga in a bright, modern studio with large window and marble wall.